April 19-25  and September 19-25, 2010

Founded in 1994, TV-Turnoff Network is dedicated to the belief that we all have the power to determine the role that television plays in our own lives. Rather than waiting for others to make "better" TV, we can turn it off and reclaim time for our families, our friends, and for ourselves.

TV-Turnoff Network has helped millions of people do just that. Our two major programs, TV-Turnoff Week and More Reading, Less TV, help children and adults to turn off TV and turn on life.

TV-Turnoff Week is a grassroots project that works. More than 65 national organizations, including the American Medical Association, the National Education Association, and the American Academy of Pediatrics, support or endorse TV-Turnoff Week.

More Reading, Less TV is a six-week program that helps elementary school teachers motivate their students to put down their remote controls and pick up books instead. More than 30,000 students nationwide have benefited from More Reading, Less TV, and the program gets results.

According to an independent study, the program improves students. reading habits and their attitudes toward reading, especially among those who identify themselves as poor readers. Students watch less television, read more, and participate in more screen-free activities than before. Fully 94 percent of teachers would like to participate again.

TV-Turnoff Network also works to raise public awareness about the negative impact of excessive television.

Read more about the facts online.